成果/Result
- Self-improvement or hedonic enjoyment? Effect of romantic experiences on consumer product preferences被引量：8收藏
- 作者：Zhang, Junyan Yang, Yan Jin, Shan Jing, Fengjie
- 机构：East China Univ Sci & Technol;East China Univ Sci & Technol
- 来源：JOURNAL OF CONSUMER BEHAVIOUR 2024
- How Do Romantic Experiences Increase Consumer Preference for Experiential Over Material Purchases?被引量：0收藏
- 作者：Zhang, Junyan Yang, Yan Jin, Shan Jing, Fengjie
- 机构：East China Univ Sci & Technol
- 来源：PSYCHOLOGY & MARKETING 2025
- 关键词：culture decision target experiential purchases romantic experience search for true self-knowledge
- The Impact of Quarantine on Food Consumption During Public Health Emergencies被引量：0收藏
- 作者：Jin, Shan Yang, Yan Zhang, Junyan Jing, Fengjie
- 机构：East China Univ Sci & Technol
- 来源：SUSTAINABILITY 2025
- 关键词：quarantine deservingness type of quarantine resilience hedonic consumption
- How romance influences consumer product adoption from a novelty-seeking perspective被引量：0收藏
- 作者：Jin, Shan Yang, Yan Zhang, Junyan Jing, Fengjie
- 机构：East China Univ Sci & Technol
- 来源：JOURNAL OF PRODUCT AND BRAND MANAGEMENT 2026
- 关键词：Romance Novelty-seeking New product adoption Product knowledge
