文献类型：期刊文献

英文题名：Awe, spirituality and conspicuous consumer behavior

作者：Hu, Jing[1];Yang, Yan[2];Jing, FengJie[1];Bang Nguyen[1,3]

机构：[1]East China Univ Sci & Technol, Sch Business, Shanghai, Peoples R China;[2]East China Univ Sci & Technol, Sch Sports Sci & Engn, 130 Meilong Rd, Shanghai 200237, Peoples R China;[3]Shanghai Univ, SUISS, Shanghai, Peoples R China

年份：2018

卷号：42

期号：6

起止页码：829

外文期刊名：INTERNATIONAL JOURNAL OF CONSUMER STUDIES

收录：;WOS:【SSCI(收录号:WOS:000451436200022)】；

基金：National Natural Science Foundation of China, Grant/Award Number: 71772064

语种：英文

外文关键词：awe; conspicuous consumption behavior; experimental design; self-transcendence; spirituality

摘要：Awe represents a self-transcendent, sacred experience that is closely related to spirituality. In this study, we suggest that spirituality buffers the effect of awe on materialistic consumption. Across three studies (N = 896), we test the hypothesis that awe can prompt participants' spirituality, which in turn decreases the inclination of conspicuous consumption. In a survey, dispositional awe is found to be negatively related to the inclination of conspicuous consumption (Study 1). In follow-up experiments, the induction of awe (relative to other control states) decreases conspicuous consumption behavior (Studies 2 and 3). In addition, a mediation analysis demonstrates that the impacts of awe on conspicuous consumption behavior are explained partly by spirituality. These findings indicate that awe may impede an individual's materialistic need by enhancing self-transcendent value.