文献类型：会议论文

英文题名：Research on Experience Design of Social Reading Platforms Based on Social Presence Theory

作者：Li, Yingying[1];Chen, Hong[1]

机构：[1]East China Univ Sci & Technol, Sch Art Design & Media, 130 Meilong Rd, Shanghai, Peoples R China

会议论文集：24th International Conference on Human-Computer Interaction (HCII)

会议日期：JUN 26-JUL 01, 2022

会议地点：ELECTR NETWORK

语种：英文

外文关键词：Social Presence; Social reading; User experience

摘要：With the development of the Internet, digital reading is becoming more and more popular. The change of reading media strongly affected users' reading behavior. In the Era of Web 3.0, the sociality of reading has been amplified by the Internet. A social reading model with readers as the core and emphasis on sharing, interaction and dissemination came into being. This paper introduces social Presence theory to study how to enhance the perception among users on platforms, thereby improving the user experience of social reading. Firstly, through literature research, we subdivided the social presence on social reading platforms into conscious social presence, emotional social presence, and cognitive social presence. We extracted the design elements of social reading platforms which might lead to high social presence then. By card sorting, design elements were grouped. Finally, we proposed an experience model of social reading platforms which explains the relationship between social presence and user experience as a reference for the interaction design of social reading platforms in the future.