文献类型：期刊文献

中文题名：家庭消费行为与学龄前儿童用品设计

英文题名：Household Consumption Behavior and Design of Pre-School Product

作者：杨寅[1];聂桂平[1];杨琦[1]

机构：[1]华东理工大学艺术设计与传媒学院,上海200237

年份：2010

卷号：36

期号：4

起止页码：433

中文期刊名：东华大学学报（自然科学版）

外文期刊名：Journal of Donghua University(Natural Science)

收录：CSTPCD;;北大核心:【北大核心2008】；CSCD:【CSCD2011_2012】；

语种：中文

中文关键词：家庭消费行为;儿童消费;儿童用品设计

外文关键词：household consumption behavior; children consumption; design for child＇s product

摘要：家庭是儿童的基本生活场所,也是儿童接受消费教育的第一课堂,家庭对儿童的消费行为的形成具有直接和长远的影响.以学龄前儿童为研究对象,将家庭关于儿童消费的动机归纳为5方面,并明确了家庭消费对儿童消费的主导作用,然后针对家庭消费特点提出了关于儿童用品设计的注意事项,并对儿童用品设计市场的未来进行预测.可为儿童产品的市场销售和新产品的设计开发提供一个向导.
The family is not only the children＇s basic place to live, but also the first classroom which children receive consumption education, the family has a direct and long-term effect on the formation of children＇s consumption behavior. Aimed at pre-school children, the family consumption motivation about the child is summarized in five points, and the dominant role of household consumption is pointed out. The key points about the way to design the children＇s products are indicated based on the characteristic of household consumption. Finally the future of the children＇s products market is predicted. A guide can be provided for child＇s product market and new products development and design.