文献类型：期刊文献

中文题名：“新海派+”基于海派文化的认知跨越

英文题名：A Cognitive Leap Rooted in Haipai Culture

作者：虞志红[1];许馨尹[1];倪海郡[1]

机构：[1]华东理工大学艺术设计与传媒学院

年份：2025

期号：7

起止页码：66

中文期刊名：丝网印刷

外文期刊名：Screen Printing

语种：中文

中文关键词：海派文化;传承;认知

外文关键词：Haipai culture;heritage revitalization;cognitive

摘要：“新海派”形态沿袭海派文化路径,融入现当代开放创新与多元包容的特质,突破上海地域局限,融合传统文化、东西方文化及数字科技,实现全方位迭代升级。文章以“新海派+”为切入点,探讨其文化创新与赋能路径,为文化传承的可持续发展提供实践方向。
The"New Haipai"visual trend has emerged as a focal point of cultural innovation.Building on the historical trajectory of Haipai culture—a unique blend of Chinese and Western elements that?ourished in 1930s Shanghai—it incorporates contemporary values of"open innovation and multicultural inclusiveness."Today,New Haipai transcends the regional boundaries of Shanghai by integrating traditional heritage,modern Eastern-Western cultural dynamics,and digital technologies,achieving a holistic evolution and advancement.This paper examines the pathways of cultural innovation and empowerment under the"New Haipai+"framework,aiming to explore sustainable approaches for revitalizing cultural heritage in a globalized era.