详细信息

Intermediate product versioning    

文献类型:期刊文献

英文题名:Intermediate product versioning

作者:Cao, Wuyi[1];Chen, Meichen[1];Li, Youping[1]

机构:[1]East China Univ Sci & Technol, Sch Business, 130 Meilong Rd, Shanghai 200237, Peoples R China

年份:2024

卷号:238

外文期刊名:ECONOMICS LETTERS

收录:;WOS:【SSCI(收录号:WOS:001236593500001)】;

基金:star The authors are listed in alphabetical order. They wish to thank an anonymous referee for helpful comments. Financial support from the Shanghai Pujiang Program (2020PJ028) and the Ministry of Education of China (22YJC790064) is gratefully acknowledged. The usual disclaimers apply. *

语种:英文

外文关键词:Versioning; Intermediate product; Welfare

摘要:The strategic creation and management of multiple product versions are frequently utilized to exploit heterogeneous buyers. This paper examines the versioning of an intermediate product when downstream retailers compete in the consumer market. Our analysis demonstrates a departure from conventional wisdom in final product markets: versioning an intermediate product reduces the profit of the upstream firm. This reduction occurs as the market power of the retailers is enhanced, leading to a decline in consumer and total welfare.

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