文献类型：期刊文献

英文题名：How do foreigners perceive? Exploring foreign diners' satisfaction with service quality of Chinese restaurants

作者：Hussain, Khalid[1,2];Jing, Fengjie[1];Parveen, Kousar[3]

机构：[1]East China Univ Sci & Technol, Sch Business, 130 Meilong Rd, Shanghai, Peoples R China;[2]COMSATS Univ Islamabad, Dept Management Sci, Sahiwal, Pakistan;[3]Univ Lahore, Lahore Sch Nursing, Lahore, Pakistan

年份：2018

卷号：23

期号：6

起止页码：613

外文期刊名：ASIA PACIFIC JOURNAL OF TOURISM RESEARCH

收录：;WOS:【SSCI(收录号:WOS:000435115900008)】；

语种：英文

外文关键词：Service quality; customer satisfaction; tourism marketing; China; Asia Pacific; foreign travelers; Chinese restaurants; regional differences; language proficiency; dining experience

摘要：China has received 138 million inbound trips in 2016. The purpose of travel may vary but these international travelers visit Chinese restaurants as an integral part of their travel experience. Our study tries to comprehend their dining experience and regional differences in service quality (SQ) perceptions. The findings indicate that food and process quality significantly influence satisfaction and behavioral intentions. More importantly, the results reveal that international travelers roving through all the six continents hold significantly different perceptions regarding SQ attributes of Chinese restaurants. Additionally, we found proficiency in Chinese language as a significant contributor in generating dissimilar perceptions.