文献类型：期刊文献

英文题名：Exploring User Experience of Music Social Mode - Take NetEase Cloud Music as an Example

作者：Wang, Han[1]; Fu, RongRong[1]

机构：[1] College of Art Design and Media, East China University of Science and Technology, 130 Meilong Road, Xuhui District, Shanghai, 200237, China

年份：2020

卷号：1202 AISC

起止页码：993

外文期刊名：Advances in Intelligent Systems and Computing

收录：EI(收录号：20203108985186)

语种：英文

外文关键词：Music - User experience

摘要：NetEase Cloud Music, one of the most popular music streaming services in China, innovated music social networking mode by launching the "One Song, One Encounter" campaign. However, it failed to deliver ideal user experience due to deficiency in key factors. This research identified and verified eight key factors that influence user experience, e.g. interaction mode, secondary social networking etc., and created the User Experience Model of Influence Factors. By the principle of in-depth integration of GUI with media content, multi-functional linkage to creative immersive scenarios, an optimization scheme was proposed to address the key factors and problems—"creating scenarios by emotional linkage of online elements, extending music social scenarios to offline channels, making it customary by the regular timing". The scheme effectively improved the targeted experience, and it’s expected to provide reference for immersive UX design in music social mode. ? 2020, The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG.